Photographer Lulu Ash was commissioned by the team at New Commercial Arts to photograph the latest campaign for Habitat.
Lulu was selected for her relaxed, reportage approach to photography bringing in beautiful natural light to create a fantastic campaign which can be seen on billboards around the country.
Huge thanks to everyone at New Commercial Arts!
Lulu Ash was recently commissioned by ethical brand Fashion Revolution to shoot their maiden campaign.
Lulu shot a series of intimate portraits of people wearing clothes made by designers who include artisanal and traditional crafts in their design DNA.
Crew
Photographer: Lulu Ash: @luluashstudio
Producer: Poppy France: @poppyfrance
Photo Assistant: Andrew Goss: @andrewgossphoto
BTS Photography: Sam Bush: @sambush_
HMU: Poppy France: @poppyfrance
HMU Assistant: Jo Lorrimer: @jolorrimermakeup
Styling: Ellie Witt: @ejwitt
Casting: Sarah Bunter: @buntercastingarchive
Studio: Cloud and Horse: @cloudandhorse
Models
Jasmine Hemsley: @jasminehemsley
Lovisa Lager: @lo.visa
Ayokunmi Sule: @ayokunmi
Coral Kwayie: @ckwayie
James Cunningham: @jamesgohc
Ramla Jamac: No social at moment
Model Wears
Jasmine wears: Jumper by Alice Lee: @alicelee1
Ramla wears: Jumpsuit by Sophie Hawkins: @sophiehawkinsco
James wears: Shirt by Oshadi: @oshadi_collection
Ayo wears: T-shirt by Merz B Schwanen at Antibad: @antibad @merzbschwanen
Coat by Naushad Ali: @_naushadali_
Lovisa wears: Top by OShadi: @oshadi_collection
Coral wears: Top by Naushad Ali: @_naushadali_
Pearly Queen Necklace by Luc:e: @lu_lu_ce
Lulu Ash recently shot The Battery Belles & Buoys, a wild sea swimming club in Penzance.
The group meet at 11am every day to swim of the Battery Rocks, no matter what time of year or weather. The group brings together a diverse group of locals each with their own story to tell and have become something of local celebrities.
Lulu Ash was recently commissioned by Another Production to shoot for Halfords.
Shot on location, Lulu created shot this campaign image which is currently being used to promote Halfords over the summer period.
Lulu Ash was recently commissioned by NOW to shoot the new BT Business press ad campaign. Styling provided by Nicola Bell, grooming by Poppy France.