Lulu Ash’s photography is about people; it’s about feelings, connections and stories. Working with her subjects, she is able to create authentic and emotive narratives, evoking a sense of place. Her work has a distinct aesthetic where she is simultaneously able to created candid, spontaneous moments while also having a dreamlike quality. Born and raised in South Devon, Lulu went on to study Fine Art Photography at University College Falmouth. She currently splits her time between Cornwall and London.
Lulu’s work has been featured in numerous publications including It’s Nice That, Harper’s Bazaar, The Telegraph Magazine, HUCK and The Times to name but a few.
Recent clients include BT, Carling, The White Stuff, Airbnb, M&S, Halfords, SONY, Westons Cider, Kleenex and Samsung.
Lulu Ash recently traveled to California and took her camera along with her. Here are some of our favourite shots from Los Angeles, Ojai and on the road.
Lulu Ash recently shot a series of images for ethical swimwear company, Bower. Designed and made in Europe, Bower swimwear comes in a range of punchy and vibrant colours. Lulu took the brand to her local Cornwall to shoot.
Lulu Ash has been adding to her folio of personal work this summer capturing numerous al fresco eating occasions in beautiful Cornwall where she spends a large amount of her time.